What's in a name? |
Chester Sexual Abuse Support Service | CSASS | "see - sass"
Not the easiest name to remember or pronounce. No strap line. No clear messages that speak to their audiences. But an organisation doing amazing things for some of the most vulnerable in our community. They need your help.
This gig's over but check out the calendar for the next one.
CSASS is a support service, helping and caring for survivors of rape and sexual abuse. The charity has recently hit the headlines for enabling their users to contact them using a Live Chat tool on their website, and received high praise for a multitude of projects delivered in the city in recent years.
But their name is either a confusing acronym, or long-winded. This causes issues when explaining to victims how to find their website for more information (their website is www.csass.org.uk), and it just doesn't describe what they do. They have also struggled to find a clear, compelling message for each of their services. And depending on their new name, may benefit from a strap line too.
HOW YOU CAN HELP
Be part of the gang who helps this amazing organisation redefine what they're called, and how they speak to the people who need their services and support what they do (donors etc). By doing so you will help their users more easily find CSASS and the help they offer.
A quick fire evening hack on Thursday 12 March 2020 at 5:30pm (sharp) in the GOLD ROOM at Popcorn, this brainstorming hack will need all the creativity, ingenuity and brain juices you can muster! We need copywriters, creatives, and anyone who gives a sh*t about Chester!
SIGN UP NOW - LIMITED SPACES
**TRIGGER WARNING **
We will be discussing the various support services and resources CSASS offers, including supporting women and men who have been raper or sexually abused. Please make sure you are in a good place to be able to hear this type of information, and take part in activities that will require your participation and interaction.
CSASS website: https://csass.org.uk/
Smart folk collaborating and experimenting to solve stuff that matters, say hello, tweet, befriend or read our privacy policy.
Licensed under the Creative Commons (CC BY-NC-ND 4.0).
Good For Nothing is powered by
